Museum Africa, Newtown
22 – 25 August
Museum Africa, Newtown
22 – 25 August
Day 1: Wednesday, 22 August
10h15: Plenary Room
Welcome: Moshito Chairperson, Arnold Mabunda
Introduction: MEC Barbara Creecy, Gauteng Department of Sport, Arts, Culture and Recreation
Official Opening and Keynote Address: Minister of Arts and Culture, Dr Z Pallo Jordan
FACILITATOR: Mandla Langa
11h30 – 12h45: Plenary 1: Realising the economic potential of the South African music industry
The Department of Trade and Industry and the Department of Arts and Culture prioritise the creative industries because of their potential contribution to nation-building and South Africa’s international image. The creative industries have also been identified as supporting employment creation as well as the production of cultural goods. How does the DTI intend to maximise input from the music industry in devising the action plan resulting in adequate buy-in from the sector?
FACILITATOR: David Alexander, Moshito/SAMEX; SPEAKERS: Dali Mpofu, SABC; Nick Motsatse, SAMRO; Alex Agulnik, AIRCO; Monica Newton, Ind. Researcher; Mkhuseli Vimba, DTI
14h00 – 15h30 Breakaway 1: Technology Trends: how music is changing today, what is coming tomorrow, and emerging solutions
When CDs took over from vinyl, most music lovers assumed the future had arrived, and the new format would last for another century. Less than two decades later, the combined onslaught of the Internet, MP3 players and DVD made it a very short future indeed. How is the technology landscape changing music, how will it change in the future, and how can the industry respond?
FACILITATOR: Ray Hartley, The Times; SPEAKERS: Stafford Masie, Julian van Plato, Telkom Media; Arthur Goldstuck, World Wide Worx
14h00 – 15h30: Breakaway 2: Expansion of South African niche markets
The music industry in South Africa is currently faced with a unique opportunity to expand its global target audience. The Soweto Gospel Choir’s recent success at the Grammy Awards is a wonderful example of how South African music is being presented and received abroad and this should fill us with great hope for the future.
FACILITATOR: Morafe Tabane, SABC; SPEAKERS: Harvey Roberts, AIRCO; Sello Galane, Kiba Music; Christoph Borkowsky, WOMEX; Ivor Haarburger, RISA/Gallo
14h00 – 15h30: Hot Seat 1: The role of public service broadcasting in a society in transition
The vision, objectives and values of the public broadcaster as well as its strategy for aiding a society in transition, will be discussed.
FACILITATOR: Xolani Gwala, SABC; SPEAKERS: Mzwakhe Mbuli, Musician; Thami Ntenteni, SABC; Ken Haycock, AIRCO
15h45 – 17h00: Breakaway 3: The F Word – Moving file sharing from threat to opportunity
Most debate around file sharing focuses on Internet users illegally exchanging audio and video clips through broadband connections made possible by large telcos. But these networks also represent a solution through their role as both distribution channel and media suppliers. What business models are emerging to address new categories of rights, deals and distribution?
FACILITATOR: To be confirmed; SPEAKERS: Gavin Penkin, ExactMobile; Ian James, Ericsson; Peter Lacey, Musketeer Records
15h45 – 17h00: Info Session: What is Needletime?
This session is targeted at music industry role-players affected by needletime – that is, musicians, record companies and producers, who may not be familiar with the needletime concept.
Day 2: Thursday, 23 August
10h00 – 11h00: Breakaway 4: Content meets connectivity: the new world of broadband and digital platforms
The rapid growth of broadband for Internet access in South Africa, in tandem with broadband delivery to cellular phones, has seen the overnight emergence of new business models built around individuals’ ability to download, view and listen to digital content. What is the state of the content industry and what are its prospects in this brave new world?
FACILITATOR: to be confirmed; SPEAKERS: Steven Ambrose, World Wide Worx; Dave Chislett, DCPM Music Agency; Vincent Maher, Mail & Guardian Online
10h00 – 11h00: Breakaway 5: Strengthening trade in Africa
This panel focuses on the role of the creative industries, more specifically the music industry, in effecting change and strengthening trade in Africa.
FACILITATOR: Peter Ndoro, CNBC Africa; SPEAKERS: Robert Muyanga, NEPAD, David Muriithi, Music Sans Frontiers; Rob Hooijer, CISAC; Representative, DTI; Cassandra Goins, Putamayo Africa; Andrew Rees, Johncom Africa;
10h00 – 11h00: Hot Seat 2: User compliance: Corporate theft of copyright
The discussion will look at the importance and relevance of compliance while investigating ways to avoid or stop the theft of intellectual property.
FACILITATOR: Johnny Dimba, Showbusiness Foundation; SPEAKERS: Modiri Mochoari, SAMRO; Ron Bretell, Mathambo Music, Colin Shapiro, CASA; Elsje Oosthuizen, SABC; George Christofides, Jukebox Jungle; Mandla Mnyatheli, DTI; Oupa Lebogo, CWUSA
11h15 – 12h30 - Plenary 2: Implementing Needletime. What lies ahead
With Needletime currently being such a hot topic in the South African Music Industry this panel will focus on its imminent implementation
FACILITATOR: Mark Rosin, Rosin Wright Rosengarten; SPEAKERS: Glenn Ujebe Masokoane, DAC; McDonald Netshitenzhe, DTI, Owen Dean, Spoor & Fisher, Nick Grub, SABC, Clive Hardwick, AIRCO; Keith Lister, RISA
14h00 – 15h30: Breakaway 6: Women’s role in the Music Industry
The role of women in the music industry cannot be overstated. This panel will focus on the challenges facing women in the music industry as well as celebrate their successes. The make-up of the panel will allow delegates to get real insight into the music industry, as it currently operates, from a woman’s perspective.
FACILITATOR: Nothemba Madumo, ETV; SPEAKERS: Yvonne Chaka Chaka, Musician &Businesswoman; Gugu Sibiya, Sowetan; Ceri Moelwyn-Hughes, Ind. researcher; Jacki Mpondo-Hendricks, Business Pledge, Antos Stella, AS Entertainment
14h00 – 15h30: Breakaway 7: Cultural Diversity and its effect on the Music Business
Engaging with the range of cultures and complex identities that make up South Africa is of paramount importance for moral, social and business reasons. This panel will focus on dealing with the challenges, successes and possible opportunities afforded by expanding and providing the necessary skills to a culturally diverse music workforce.
FACILITATOR: Andre Le Roux, SAMRO; SPEAKERS: Jamie Catto, 1 Giant Leap; Carel Hoffman, Oppikoppi; Representative, Cultural Desk, Dept. Of Foreign Affairs; Mike van Graan, Article 27
14h00 – 15h30: Breakaway 8: Music Education and the Music Business
Music education and the music industry have common goals. Potential synergies that exist are explored.
FACILITATOR: Motsumi Makhene, Central Johannesburg College; SPEAKERS: Sekgana Makhoba, MAPPP SETA; Hotep Galeta, Univ. Of Fort Hare; Michael Dingaan, Classic FM; Leonie Hall, Interakt; Craig Jones, AIRCO
15h45 – 17h00: Hot Seat 3: How do musicians organise and represent themselves? Do we need an association or a union?
This panel will focus on providing insight into the pros and cons of a collective for musicians.
FACILITATOR: Monica Newton, Ind. researcher; SPEAKERS: Paul Bodlovich, WAM; Simphiwe Dana, Musician; Kid Sithole, CWUSA; Delicia Forbes, W/Cape Economic Dev.; Geoff Mapaya, Musician/Educator; Representative, DoL
Day 3: Friday 24 August
10h00 – 11h00: Plenary 3: Opportunities for music in the year 2010 and beyond
Looking at the opportunities provided by 2010 – the intention being to give realistic insight into this much talked-about key event that many are seeing as a potential ‘gold-mine’. An integral part of the plenary is what comes after 2010 has come and gone.
FACILITATOR: Thomas Kwenaite, Supersport; SPEAKERS: Representative, 2010 FIFA World Cup Organising Committee; Sydney Selepe, DAC, Christoph Borkowsky, WOMEX
11h15 – 12h15: Breakaway 9: Strengthening the lifeblood of the music industry – live events
One of the biggest challenges facing the music industry. Developing a long-term strategy to build a viable live music circuit, thereby ensuring ongoing employment for musicians and related practitioners
FACILITATOR: Duma ka Ndlovu, Word of Mouth Pictures; SPEAKERS: Paul Bodlovich, WAM; Sipho Mabuse, Kippie’s/Musician; Roshnie Moonsammy, SAMPA; Adrian King, AIRCO; Maria Kint, Cultural Helpdesk
11h15 – 12h15: Breakaway 10: Towards a cohesive strategy to combat piracy and counterfeit goods
The panel will focus on the components needed to formulate a sound strategy to combat piracy using examples from both the music industry and other industries. Drawing on the experience of the panelist in a range of disciplines, the panel will offer a broad overview of the challenges facing the music industry.
FACILITATOR: Jeff Boulton, J Boulton Attorneys, SPEAKERS: Jamie Catto, 1 Giant Leap; Sivuyile Mpakane, DTI; Mzwakhe Mbuli, Operation Dudula; Eugene Mthethwa, AIRCO; James Lennox, SAFACT,
11h15 – 12h15: Hot Seat 4: What happened to local content?
Local content has had a dramatic impact in many countries. What is happening at home?
FACILITATOR: Jon Qwelane, Journalist; SPEAKERS: Councilor. Nkuna, ICASA; Johan Koster, National Assoc of Broadcasters; Lance Stehr, Ghetto Ruff; Jo Day, musician
12h30 – 13h30: Breakaway 11: Choral Music and the Music Industry
Choral music plays an integral role in the cultural landscape in South Africa. South African choirs have in the past performed at the world’s great concert halls with real success. This discussion will look at the sustainability of choral music and its role in the music industry as well as the need to produce skilled choral leaders to promote growth and ensure the sustainability of this sector.
FACILITATOR: Michael Dingaan, Classic FM; SPEAKERS: Mangena Mayekiso, E/Cape Choral Music Association; Ephraim Mlangeni, Sontonga Choral Awards; Wandile Makasana, National Professional Choir League; Ludumo Magangane, Massed Choir Festival